Max Office

Max Office creates hybrid forms of communication for design and social systems, drawing on the roles as planner, researcher, critic, writer, editor, conceptualizer, visualizer, programmer, and designer.

Feature Design

Office: Max Office is a research and communication design studio, dedicated to providing cooperators with high-quality design thinking, and specialized in multi-disciplinary/ systematic projects. We try to reconsider and expand the realm of design through advanced practice, responding in the meanwhile, with a historical/ contemporary social agenda.

Contact: Max Office (Beijing)
info@maxoffice.org
5738 9849 T/F
Room 1007, Hesheng Qilinshe
NO.2, Wangjing Street
Beijing, China, 100102

Max Office (Shanghai)
shanghai@maxoffice.org
102-A, Lixi Road, Shanghai

Founder: Shoupin Zhang
After working for 2x4 in OMA Beijing Office, Shoupin founded Max Office and now is leading a multidisciplinary team for design and research programmes. He works for CAFA as a design critic. Also, he has ongoing Ph.D research projects.

Max Job: If you are interested in
job opportunities at Max Office. Send a CV and your portfolio in pdf format to job@maxoffice.org

PreMax Project: Arper, Italy; Blik Graphic; CCTV Headquarters Environmental Graphic; CCTV Signage, OMA; Chanel Perfume Art; Clo Beijing; MADA s.p.a.m Book; Mahanakhon VI & Facade Graphic, OMA; Mega-block Research; MoSex Store, NYC; Nike 751 Exhibition; Nike NSW Retail; Ordos Architecture Prize; Prada Book/Chinese; Prada Perfume Retail; Prada Wallpaper; Quiksilver, Fashion; Sony ATV Walls, NYC; SSE Signage; The Interlace, OMA; Wolf Golden Show

Research Project

Agricultural Archeology

Archiving Practice

Diagrammatical Thinking

Flow / Flowability

Hypersoft Infrastructure

Ideogram System

Knowledge Network: The Production and Distribution of Knowledge in the Song Dynasty

New Geography of Design

Network Practice

Next City = Multiplex
Models = Nature

Spatial Information

Typological Observation

Vocabulary of Museum

Lecture & Talk

3 Diagrams, about why we design?

Baitasi Remade, UCCA

Book VS Architecture, Seoul

Critical Design Talk, IGDB

Design/Career/Beliefs

Design, Noun VS Verb

Diagram/Model/Analysis

Next City Talk, DFA, Dutch

The Next Pattern

World without Words

7 Projects, CAFA

Teaching

Exploring & Organizing

Information Design

Radical Placement

Research + Presentation

Text + Space + Narrative

Max Project/Client

Beijing Design Week

Beyond Architecture

BDA-RDC, Academy

C.A.N.@Venice Architecture Biennale 2014

CFI, Furniture Institute

Civilization UCCA

Design Commune Signage

Documenta of Chinese Architecture Exhibitions

Facade, UCCA Lab

JY Headquarters Signage

kate spade, New York

Lotus Ascension

Mapping the Middle Zone/ USC

Publication × Architecture

RSD, Design Award

Shichahai Regeneration Narration

Shekou Roundtable 2025 @UABB

Snowlotus, Fashion

Tongji University Press

TPRI, Research Institute

Exhibition & Curating: Venice Architecture Biennale 2014, Italy; Typography As Literature, Typojanchi 2013, Seoul; Supersoft: Between Infrastructure and Communication Design
@BaitasiRemade; Radical Patterns - The Birth of Modern Chinese Typography; Publication x Architecture, Beijing Design Week 2013; AGI in China; Locus 2016, Book VS Architecture, Seoul; China Architecture Documenta Xi'an Biennale, Shanghai

Max Interview: The Sense of Future; The Letter to Students; Q&A on Graphic Design; Design Management; 360 Design Magazine; NANA Beijing

Max Talk

Max Talk_01: How to Show? (Graphic, Architecture, Product)

Max Talk_02: About CCCP (Critical, Curatorial and Conceptual Practice)

Max Talk_03: The Next Pattern